July 1, 2010
An Associated Press story, running from June 15–July 1, on the rising concerns about aggressive treatments for early-stage cancer patients spotlighted four UCSF specialists and generated stories in more than 175 media outlets nationwide. The story, titled, “Overtreating earliest cancers—but which ones?’’ documented the work of Laura Esserman, MD, MBA; Shelley Hwang, MD, MPH; Karla Kerlikowske, MD; and Jeff Belkora, PhD (left). The story highlighted Belkora’s groundbreaking decision-support program, which provides patients with an unbiased evaluation of the pros and cons of various cancer treatment plans, as well as UCSF research designed to help patients avoid unnecessarily aggressive treatment. “It’s not just all about finding any cancer,’’ Esserman said in the article. “It’s about being more discriminating when you do find it.’‘
Belkora is director of Decision Services at the UCSF Carol Franc Buck Breast Care Center and assistant professor of surgery at the School of Medicine; Esserman is director of the UCSF Carol Franc Buck Breast Care Center, a professor of surgery and co-leader of the breast oncology program; Hwang is an associate professor in residence in surgery; Kerlikowske is a professor of medicine and of epidemiology and biostatistics at the UCSF Helen Diller Family Comprehensive Cancer Center and the San Francisco Veterans Affairs Medical Center.
Follow the story through these links: